I'm considering opening my own English School in Cuenca, simply put, a boutique operation. It's very much in the research phase which involves a trip to Cuenca at a later time.
I would specifically like to know about the individuals who are the most interested in taking English lessons and which classes are in the highest demand. Are there International businesses seeking to improve their speaking and writing skills? Students wishing to pass the TOEFL or IELTS exams for work or study abroad? Individuals working in the tourist industry who wish to advance in their careers?
Basically, who is studying English and why? I guess that's the essential question. This is a big shout out to English teachers and their experiences. Although, any input would be greatly appreciated.