Loja, a hidden gem nestled in the southern highlands of the country, is a vibrant city with a rich cultural tapestry that is reflected in its diverse markets. Expats and digital nomads living in Loja have the unique opportunity to explore a variety of markets that offer everything from fresh produce to artisan crafts. Whether you’re looking for organic vegetables, traditional Ecuadorian textiles, or handcrafted jewelry, Loja’s markets provide a colorful and authentic shopping experience. Here are some of the best markets in Loja that you should not miss.
Mercado Central de Loja
Location: Between 10 de Agosto and 18 de Noviembre streets
Type of Market: Traditional Market
Open: Daily, 7:00 AM – 6:00 PM
Mercado Central de Loja is the heart of the city’s daily commerce, bustling with activity and brimming with local produce, meats, and household goods. This indoor market is a one-stop-shop for all your culinary needs, offering an authentic glimpse into the daily life of Lojans. The vibrant atmosphere and the array of fresh, locally-sourced products make it a must-visit for anyone wanting to experience the true essence of Loja.
We Recommend: Trying the freshly made jugos naturales (natural juices) from one of the many juice stalls, which offer a variety of exotic fruit flavors unique to the region.
Feria Libre de Loja
Location: Avenida Pio Jaramillo Alvarado
Type of Market: Open-Air Market
Open: Saturdays, 5:00 AM – 3:00 PM
The Feria Libre de Loja, also known as the Saturday market, is an expansive open-air market where locals and visitors alike can find an extensive selection of goods. From fresh fruits and vegetables to clothing and household items, this market has it all. It’s a great place to practice your Spanish, mingle with the locals, and find some of the best deals in the city.
We Recommend: Sampling some of the traditional Ecuadorian street foods, such as hornado (roasted pork) or empanadas, which are popular among market-goers.
Plaza de San Sebastian
Location: Intersection of Bernardo Valdivieso and Colon streets
Type of Market: Artisan Market
Open: Daily, 9:00 AM – 5:00 PM
Plaza de San Sebastian is not only a picturesque square but also a hub for artisans to sell their crafts. This market is perfect for those looking to take home a piece of Loja’s artistic heritage. You’ll find a range of handmade items, including pottery, textiles, and paintings, all crafted by local artists.
We Recommend: Picking up a traditional Panama hat, which, despite its name, originates from Ecuador and is a classic piece of Lojan craftsmanship.
Mercado de la Tebaida
Location: Avenida Salvador Bustamante Celi
Type of Market: Neighborhood Market
Open: Daily, 7:00 AM – 5:00 PM
Mercado de la Tebaida is a smaller, more intimate market frequented by locals. It’s a great place to experience the community vibe of Loja and find fresh, organic produce at reasonable prices. The market also offers a variety of traditional Ecuadorian dishes from the food stalls, making it a perfect spot for a casual lunch.
We Recommend: Enjoying a plate of llapingachos, which are delicious potato pancakes served with a side of sausage or egg, a staple dish in the Andean region.
Mercadillo de la Puerta de la Ciudad
Location: Near the iconic Puerta de la Ciudad landmark
Type of Market: Souvenir and Craft Market
Open: Weekends, 10:00 AM – 5:00 PM
Located close to one of Loja’s most famous landmarks, the Mercadillo de la Puerta de la Ciudad is a charming weekend market where you can find a variety of souvenirs, handcrafted goods, and local artwork. It’s a great place to browse for gifts and keepsakes that capture the spirit of Loja.
We Recommend: Acquiring a piece of fine filigree jewelry, a delicate and intricate metalwork that is a specialty of the region.
Mercado 10 de Agosto
Location: Calle 10 de Agosto
Type of Market: Traditional Market
Open: Daily, 7:00 AM – 5:00 PM
Another central market in Loja, Mercado 10 de Agosto offers a wide range of products, including fresh produce, meats, and spices. It’s smaller than the Mercado Central but provides a similarly authentic shopping experience with friendly vendors and a cozy atmosphere.
We Recommend: Trying the cecina lojana, a type of dried pork meat that is a local delicacy, often served with yuca and aji, a spicy sauce.
Mercado de San Francisco
Location: Calle Lourdes
Type of Market: Traditional Market
Open: Daily, 7:00 AM – 5:00 PM
Mercado de San Francisco is a smaller, neighborhood market known for its fresh, organic produce and friendly atmosphere. It’s a great place to connect with local farmers and vendors and to purchase high-quality ingredients for your home-cooked meals.
We Recommend: Indulging in a cup of traditional Ecuadorian hot chocolate, made with locally grown cacao, which is often served with a slice of cheese for dipping.
These markets in Loja offer a rich tapestry of flavors, colors, and experiences that are sure to enrich the lives of expats and digital nomads who call this city home. Whether you’re shopping for the week’s groceries, searching for the perfect gift, or simply exploring, Loja’s markets are a feast for the senses.
